Increase revenues with enhanced brand protection
Leading brands and licensors know that counterfeit goods erode consumer confidence while decreasing revenues in all markets. Effective brand protection solutions deliver enhanced security, protect revenue, enable quick and memorable customer authentication. Nanotech’s security labels, tapes and seals enable easy, instantaneous verification of products by consumers in-store, or stakeholders in the supply chain including distributors, licensees, manufacturers and retail warehouses.
Counterfeiting is currently a $1.2+ trillion industry – this proves that existing technology and solutions are not enough. There is a need for enhanced security labels backed by technology that is extremely difficult to replicate and easy to authenticate. Nanotech’s brand protection solutions display images far beyond conventional print resolution and allows text and other design elements to be added for additional brand impact and authentication.
Still expecting consumers to authenticate your products using just static branding? Nanotech’s security labels employ our patented image-switch technology that create a unique and compelling multi-image story. The rich colours and unique effects capture and hold a customer’s attention as they tilt the product to experience multiple image transitions that can include movement and 3D depth.
We understand that Brand impersonation runs rampant, and it quickly permeates industries involved in licensing. Nanotech are leaders in protecting licensors, brands and their authentic products using leading-edge nanotechnology. Nanotech develops custom security labels that are difficult to replicate due to our patented nano-optic technology developed for protecting banknotes from counterfeits. Our advanced authentication technology seamlessly integrates into labels, hangtags, packaging, multiple substrates and invites consumers to engage with the products to ensure the product is genuine. Nanotech Brand Protection solutions offer enhanced visuals, secure product authentication, track and trace capability and differentiated brand enhancing images.
Based on Nanotech’s LiveOptik® nano-optic display technology, LiveLogo™ security labels employ Nanotech’s image-switch technology to create a unique and compelling three-image story. LiveLogo’s rich colours capture and hold a customer’s attention as they tilt the product to experience multiple image transitions that can include movement and 3D depth.
Based on Nanotech’s LiveOptik® nano-optic display technology, LivePortrait™ security labels deliver high-fidelity images with striking visual elements to create a memorable and enduring visual experience. LivePortrait’s rich colours and ultra-high resolution images will “wow” customers as they inspect and authenticate the product.
Colour Shift optical thin film has been the standard in document and currency security for over two decades, providing exceptional security and intuitive authentication. Now available to protect products with a custom colour palette, LumaChrome™ is proven, secure, easy to use and durable.
LumaChrome™ Colour Shift foils and threads offer the brightest colour shift available in the market and are extremely difficult to simulate or reproduce due to the sophisticated production equipment and deeply specialized knowledge required in the manufacturing process.
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